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8/1/2008

Joe’s Crab Shack Joins Share Our Strength’s Great American Dine Out Initiative to Help End Childhood Hunger in America

New historic program, presented by American Express, debuts in restaurants across the country September 21‐28, 2008

HOUSTON, Texas — Aug. XX, 2008 — Joe’s Crab Shack is doing its part to end childhood hunger in our country by joining Share Our Strength’s Great American Dine Out™, presented by American Express, as a participating restaurant. The Dine Out brings together restaurants from across the country, and encourages millions of consumers to dine out and end childhood hunger in America.

All 116 Joe’s Crab Shack locations throughout the country will donate a portion of food sales during the week of Sept. 21‐28, 2008 to Share Our Strength. Additionally, Joe’s Crab Shack is creating its own, one‐of‐a‐kind t‐shirt that customers can purchase for $10 each and wear as a unique way to further support Share Our Strength's work to increase and facilitate kids' access to nutritious foods where they live, learn and play. A percentage of Joe’s t‐shirt sales also will benefit Share Our Strength.

“Childhood hunger is a significant issue in our country and Joe’s Crab Shack is committed to reducing the number of children that are forced to fight hunger every day,” said Ray Blanchette, CEO of Joe’s Crab Shack. “It means a lot to us to provide not only financial support, but as we do with all our restaurants, we wanted to create a memorable experience when customers come in to dine which is why we developed the t‐shirts.”

“One in every six children in America suffers from uncertain access to the healthy, nutritious foods they need to avoid the lifelong and devastating consequences of hunger,” said Billy Shore, the founder of Share Our Strength. “We are in striking distance of ending childhood hunger and by in by institutionalizing what we know has worked; joining forces together we can make this vision a reality.”

In addition to Joe’s Crab Shack, more than 300 restaurants will take part in this historic initiative. The campaign has been endorsed by many of the country’s top chefs including Chef and Author Mary Sue Milliken, Chef Tom Collichio, as well as industry executives Danny Meyer, Dick Rivera and Wally Doolin.

Adding to the list of endorsements is Food Network Star and the host of hit TV series Diners, Drive‐Ins and Drives, Guy Fieri. Fieri is the national spokesperson for the Dine Out.

About Joe’s Crab Shack
Joe’s Crab Shack serves a varied menu that includes crab, salads, burgers and sandwiches, steaks, seafood, chicken, pastas and a wide assortment of beverages in a fun and unique atmosphere. For more information about Joe’s or to find a restaurant near you, visit http://www.joescrabshack.com.

About Share Our Strength
Share Our Strength® is a national organization working to make sure no kid in America grows up hungry. We weave together a net of community groups, activists and food programs to catch children at risk of hunger, and ensure they have nutritious food where they live, learn and play. We work with the culinary industry to create engaging, pioneering programs like Share Our Strength’s Taste of the Nation®, Share Our Strength’s Great American Bake Sale®, Share Our Strength’s A Tasteful Pursuit®, Share Our Strength’s Great American Dine Out™, and Share Our Strength’s Operation Frontline®. For more information, please visit www.strength.org.

Editor’s note: To get more information about Share Our Strength’s Great American Dine Out, please visit www.greatamericandineout.org or contact Jessie Sherrer at jsherrer@strength.org or 202.478.6505. For more information on Joe’s Crab Shack and its commitment to this cause, please contact Lindsay Stout at Lindsay@vollmerpr.com or (972) 488‐4790.

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